He often contributes with his Latest Mailing Database articles on different forums. One of the most common pitfalls that we see with ecommerce websites is that of republishing manufacturer descriptions. It's an understandable mistake. Copying and pasting Latest Mailing Database a few hundred descriptions Latest Mailing Database is certainly quicker than rewriting them. Some sites even use RSS or product feeds to populate their site, which further cuts down the Latest Mailing Database time it takes to produce and publish content. However, Google and your visitors won't appreciate the lack of effort. What's more, your business and your website performance will suffer.
Your branding will also endure a negative impact. Below are five Latest Mailing Database reasons to rewrite your ecommerce content, or have somebody rewrite it for you. Google Duplicate Content Google hates duplicate content, Latest Mailing Database and with years of practice they are very good at recognising the site where content was originally published. By using manufacturer content, it means that you run the risk of your page not even being displayed in search Latest Mailing Database results. Instead, it could find itself consigned to the omitted results section of search engine result pages. Even if your page does display in results, it will be Latest Mailing Database much harder to rank it above the original content than if you had rewritten it.
We've Seen It All Before Latest Mailing Database The visitors to your site will also disapprove of your lack of effort. Modern consumers are well educated. They know to shop around, and they know to look at several sites that offer the products they search for. As such, they will recognize Latest Mailing Database when you have simply republished existing content. They will get a line or two into the product description, recognise it, and consign it to the back of their memory.